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It's Not How Good You Are, It's How Good You Want to Be
Paul ArdenHow much do you like this book?
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" It’s Not How Good You Are, It’s How Good You Want to Be is a handbook of how to succeed in the world: a pocket bible for the talented and timid alike to help make the unthinkable thinkable and the impossible possible. The world’s top advertising guru, Paul Arden, offers up his wisdom on issues as diverse as problem solving, responding to a brief, communicating, playing your cards right, making mistakes, and creativity – all endeavors that can be applied to aspects of modern life. This uplifting and humorous little book provides a unique insight into the world of advertising and is a quirky compilation of quotes, facts, pictures, wit and wisdom – all packed into easy‐to‐digest, bite‐sized spreads. If you want to succeed in life or business, this book is a must. "
Categories:
Year:
2003
Edition:
1st
Publisher:
Phaidon Press
Language:
english
Pages:
128
ISBN 10:
0714843377
ISBN 13:
9780714843377
File:
PDF, 21.56 MB
Your tags:
IPFS:
CID , CID Blake2b
english, 2003
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